Demographic characteristics;Last purchase;Total
Total Persons;Total Persons who have purchased via the Internet at least once;10,941,348
Total Persons;In the last month;35.3
Total Persons;More than 1 month and less than 3 months ago;24.2
Total Persons;More than 3 months and less than 1 year ago;25.9
Total Persons;More than 1 year ago;14.5
Sex: Men;Total Persons who have purchased via the Internet at least once;6,032,441
Sex: Men;In the last month;36.4
Sex: Men;More than 1 month and less than 3 months ago;24.4
Sex: Men;More than 3 months and less than 1 year ago;25.3
Sex: Men;More than 1 year ago;13.8
Sex: Women;Total Persons who have purchased via the Internet at least once;4,908,908
Sex: Women;In the last month;34.0
Sex: Women;More than 1 month and less than 3 months ago;24.0
Sex: Women;More than 3 months and less than 1 year ago;26.6
Sex: Women;More than 1 year ago;15.4
Age: 16 to 24 years old;Total Persons who have purchased via the Internet at least once;1,685,809
Age: 16 to 24 years old;In the last month;29.3
Age: 16 to 24 years old;More than 1 month and less than 3 months ago;26.1
Age: 16 to 24 years old;More than 3 months and less than 1 year ago;30.5
Age: 16 to 24 years old;More than 1 year ago;14.1
Age: 25 to 34 years old;Total Persons who have purchased via the Internet at least once;3,342,391
Age: 25 to 34 years old;In the last month;38.9
Age: 25 to 34 years old;More than 1 month and less than 3 months ago;23.9
Age: 25 to 34 years old;More than 3 months and less than 1 year ago;25.2
Age: 25 to 34 years old;More than 1 year ago;12.0
Age: 35 to 44 years old;Total Persons who have purchased via the Internet at least once;3,001,398
Age: 35 to 44 years old;In the last month;36.8
Age: 35 to 44 years old;More than 1 month and less than 3 months ago;22.7
Age: 35 to 44 years old;More than 3 months and less than 1 year ago;25.3
Age: 35 to 44 years old;More than 1 year ago;15.2
Age: 45 to 54 years old;Total Persons who have purchased via the Internet at least once;1,880,498
Age: 45 to 54 years old;In the last month;33.4
Age: 45 to 54 years old;More than 1 month and less than 3 months ago;24.2
Age: 45 to 54 years old;More than 3 months and less than 1 year ago;24.7
Age: 45 to 54 years old;More than 1 year ago;17.7
Age: 55 to 64 years old;Total Persons who have purchased via the Internet at least once;805,374
Age: 55 to 64 years old;In the last month;32.5
Age: 55 to 64 years old;More than 1 month and less than 3 months ago;27.0
Age: 55 to 64 years old;More than 3 months and less than 1 year ago;25.4
Age: 55 to 64 years old;More than 1 year ago;15.1
Age: 65 to 74 years old;Total Persons who have purchased via the Internet at least once;225,878
Age: 65 to 74 years old;In the last month;33.1
Age: 65 to 74 years old;More than 1 month and less than 3 months ago;25.5
Age: 65 to 74 years old;More than 3 months and less than 1 year ago;22.2
Age: 65 to 74 years old;More than 1 year ago;19.2
Habitat: More than 100,000 inhabitants and provincial capitals;Total Persons who have purchased via the Internet at least once;5,026,606
Habitat: More than 100,000 inhabitants and provincial capitals;In the last month;37.8
Habitat: More than 100,000 inhabitants and provincial capitals;More than 1 month and less than 3 months ago;25.3
Habitat: More than 100,000 inhabitants and provincial capitals;More than 3 months and less than 1 year ago;23.8
Habitat: More than 100,000 inhabitants and provincial capitals;More than 1 year ago;13.2
Habitat: 50,000 to 100,000 inhabitants;Total Persons who have purchased via the Internet at least once;1,091,222
Habitat: 50,000 to 100,000 inhabitants;In the last month;37.0
Habitat: 50,000 to 100,000 inhabitants;More than 1 month and less than 3 months ago;25.2
Habitat: 50,000 to 100,000 inhabitants;More than 3 months and less than 1 year ago;24.8
Habitat: 50,000 to 100,000 inhabitants;More than 1 year ago;13.0
Habitat: 20,000 to 50,000 inhabitants;Total Persons who have purchased via the Internet at least once;1,538,861
Habitat: 20,000 to 50,000 inhabitants;In the last month;30.8
Habitat: 20,000 to 50,000 inhabitants;More than 1 month and less than 3 months ago;25.4
Habitat: 20,000 to 50,000 inhabitants;More than 3 months and less than 1 year ago;28.5
Habitat: 20,000 to 50,000 inhabitants;More than 1 year ago;15.3
Habitat: 10,000 to 20,000 inhabitants;Total Persons who have purchased via the Internet at least once;1,279,503
Habitat: 10,000 to 20,000 inhabitants;In the last month;33.1
Habitat: 10,000 to 20,000 inhabitants;More than 1 month and less than 3 months ago;21.4
Habitat: 10,000 to 20,000 inhabitants;More than 3 months and less than 1 year ago;28.7
Habitat: 10,000 to 20,000 inhabitants;More than 1 year ago;16.7
Habitat:áLess than 10,000 inhabitants;Total Persons who have purchased via the Internet at least once;2,005,157
Habitat:áLess than 10,000 inhabitants;In the last month;33.2
Habitat:áLess than 10,000 inhabitants;More than 1 month and less than 3 months ago;21.9
Habitat:áLess than 10,000 inhabitants;More than 3 months and less than 1 year ago;28.0
Habitat:áLess than 10,000 inhabitants;More than 1 year ago;16.9
Size of the household: Households with 1 member;Total Persons who have purchased via the Internet at least once;626,642
Size of the household: Households with 1 member;In the last month;35.7
Size of the household: Households with 1 member;More than 1 month and less than 3 months ago;21.5
Size of the household: Households with 1 member;More than 3 months and less than 1 year ago;29.0
Size of the household: Households with 1 member;More than 1 year ago;13.8
Size of the household: Households with 2 members;Total Persons who have purchased via the Internet at least once;2,271,031
Size of the household: Households with 2 members;In the last month;37.4
Size of the household: Households with 2 members;More than 1 month and less than 3 months ago;25.7
Size of the household: Households with 2 members;More than 3 months and less than 1 year ago;23.7
Size of the household: Households with 2 members;More than 1 year ago;13.2
Size of the household: Households with 3 members;Total Persons who have purchased via the Internet at least once;3,183,363
Size of the household: Households with 3 members;In the last month;34.6
Size of the household: Households with 3 members;More than 1 month and less than 3 months ago;25.8
Size of the household: Households with 3 members;More than 3 months and less than 1 year ago;25.4
Size of the household: Households with 3 members;More than 1 year ago;14.2
Size of the household: Households with 4 members;Total Persons who have purchased via the Internet at least once;3,677,610
Size of the household: Households with 4 members;In the last month;35.7
Size of the household: Households with 4 members;More than 1 month and less than 3 months ago;23.4
Size of the household: Households with 4 members;More than 3 months and less than 1 year ago;27.0
Size of the household: Households with 4 members;More than 1 year ago;13.9
Size of the household: Households with 5 or more members;Total Persons who have purchased via the Internet at least once;1,182,702
Size of the household: Households with 5 or more members;In the last month;31.8
Size of the household: Households with 5 or more members;More than 1 month and less than 3 months ago;21.0
Size of the household: Households with 5 or more members;More than 3 months and less than 1 year ago;26.5
Size of the household: Households with 5 or more members;More than 1 year ago;20.7
Nationality: Spanish;Total Persons who have purchased via the Internet at least once;9,748,980
Nationality: Spanish;In the last month;34.9
Nationality: Spanish;More than 1 month and less than 3 months ago;24.4
Nationality: Spanish;More than 3 months and less than 1 year ago;26.4
Nationality: Spanish;More than 1 year ago;14.3
Nationality: foreign;Total Persons who have purchased via the Internet at least once;1,192,368
Nationality: foreign;In the last month;38.8
Nationality: foreign;More than 1 month and less than 3 months ago;22.7
Nationality: foreign;More than 3 months and less than 1 year ago;21.6
Nationality: foreign;More than 1 year ago;16.8