Survey on Households and the Environment Percentage of dwellings whose residents place importance on specific factors when purchasing a new product, by net monthly household income and importance placed on it Units: % over the total number of dwellings ,Importance placed on price,The price is regarded as fairly or very important,Importance placed on brand,The brand is regarded as fairly or very important,Importance placed on consumption / energy efficiency,Consumption / energy efficiency is regarded as fairly or very important,Importance placed on the ecological label / ecological guarantee,The ecological label / ecological guarantee is regarded as fairly or very important,Importance placed on local / proximity of production,Local / proximity of production is regarded as fairly or very important, TOTAL,98.9,93.4,86.4,52.3,93.8,79.2,81.7,52.1,80.0,51.9, Less than 1,100 Euros,98.9,94.0,81.3,45.6,89.4,69.9,77.2,44.5,79.3,52.6, From 1,101 to 1.800 euros,99.1,94.5,86.4,50.9,94.6,81.1,82.2,54.3,80.4,53.9, From 1,801 to 2,700 euros,99.0,92.8,89.5,55.0,95.0,84.5,81.3,54.6,79.4,52.2, More than 2,700 euros,99.2,88.7,92.1,61.6,97.3,89.1,86.7,63.4,80.5,52.3, Does not know/ Does not answer,98.8,93.7,87.6,55.3,95.2,79.7,84.0,51.7,80.4,49.0, Notes: Source: National Statistics Institute