Survey on Households and the Environment 
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Percentage of dwellings whose residents place importance on specific factors when purchasing a new product, by type of home and importance placed on it
Units: %  over the total number of dwellings

;Importance placed on price;The price is regarded as fairly or very important;Importance placed on brand;The brand is regarded as fairly or very important;Importance placed on consumption / energy efficiency;Consumption / energy efficiency is regarded as fairly or very important;Importance placed on the ecological label / ecological guarantee;The ecological label / ecological guarantee is regarded as fairly or very important;Importance placed on local  / proximity of production;Local  / proximity of production is regarded as fairly or very important;
TOTAL;98.9;93.4;86.4;52.3;93.8;79.2;81.7;52.1;80.0;51.9;
Single-person Household;98.3;92.1;82.1;48.3;89.6;71.3;78.0;45.7;77.9;47.9;
Couple alone;98.8;93.4;87.3;54.3;93.7;79.2;82.2;51.9;80.3;52.4;
Couple with children;99.3;94.0;88.5;53.9;96.1;83.9;83.3;55.1;81.2;53.5;
Father or mother alone  alone with at least one child;99.2;94.0;86.7;51.2;93.5;76.9;82.1;52.9;80.7;51.7;
Another type of household;98.7;93.3;84.3;49.6;92.8;77.0;80.9;51.5;77.7;51.8;
Notes:
Source: National Statistics Institute