Main variables;Total
D.13 % of enterprises that use Social Media (1);33,92
D.13.A % of enterprises that use Social Media networks (Facebook, LinkedIn, Tuenti, Google+, Xing, Viadeo, Yammer, ...) (2);91,87
D.13.B % of enterprises that use company blogs or microblogs (Twitter,...) (2);21,09
D.13.C % of enterprises that use websites that share multimedia content (Youtube, Flickr, SlideShare, Instagram, Snapchat, Pinterest,...) (2);49,03
D.14.A % of enterprises that use Social Media to develop the image of the company or market products (2);81,21
D.14.B % of enterprises that use Social Media to receive or send customer opinions, reviews or questions (2);61,35
D.14.C % of enterprises that use Social Media to involve customers in the development or innovation of goods or services (2);28,53
D.14.D % of enterprises that use Social Media to collaborate with business partners or other organizations (2);31,02
D.14.E % of enterprises that use Social Media for personnel selection (2);13,88
D.14.F % of enterprises that use Social Media to exchange points of view, opinions or knowledge within the company (2);27,05