Demographic characteristics;Last time of purchase;Total
Total Persons;Total number of persons who have purchased through Internet at some point;8,089,111
Total Persons;In the last month;33.9
Total Persons;Between 1 and 3 months ago;22.6
Total Persons;Between 3 months and 1 year ago;26.9
Total Persons;More than 1 year ago;16.5
Sex: Male;Total number of persons who have purchased through Internet at some point;4,654,183
Sex: Male;In the last month;35.2
Sex: Male;Between 1 and 3 months ago;22.5
Sex: Male;Between 3 months and 1 year ago;26.6
Sex: Male;More than 1 year ago;15.6
Sex: Female;Total number of persons who have purchased through Internet at some point;3,434,928
Sex: Female;In the last month;32.1
Sex: Female;Between 1 and 3 months ago;22.8
Sex: Female;Between 3 months and 1 year ago;27.4
Sex: Female;More than 1 year ago;17.7
Age: from 16 to 24 years old;Total number of persons who have purchased through Internet at some point;1,483,038
Age: from 16 to 24 years old;In the last month;32.9
Age: from 16 to 24 years old;Between 1 and 3 months ago;21.7
Age: from 16 to 24 years old;Between 3 months and 1 year ago;26.0
Age: from 16 to 24 years old;More than 1 year ago;19.4
Age: from 25 to 34 years old;Total number of persons who have purchased through Internet at some point;2,900,986
Age: from 25 to 34 years old;In the last month;35.2
Age: from 25 to 34 years old;Between 1 and 3 months ago;23.4
Age: from 25 to 34 years old;Between 3 months and 1 year ago;27.4
Age: from 25 to 34 years old;More than 1 year ago;14.0
Age: from 35 to 44 years old;Total number of persons who have purchased through Internet at some point;1,980,794
Age: from 35 to 44 years old;In the last month;33.4
Age: from 35 to 44 years old;Between 1 and 3 months ago;21.1
Age: from 35 to 44 years old;Between 3 months and 1 year ago;28.1
Age: from 35 to 44 years old;More than 1 year ago;17.4
Age: from 45 to 54 years old;Total number of persons who have purchased through Internet at some point;1,233,004
Age: from 45 to 54 years old;In the last month;32.9
Age: from 45 to 54 years old;Between 1 and 3 months ago;25.6
Age: from 45 to 54 years old;Between 3 months and 1 year ago;23.9
Age: from 45 to 54 years old;More than 1 year ago;17.6
Age: from 55 to 64 years old;Total number of persons who have purchased through Internet at some point;416,320
Age: from 55 to 64 years old;In the last month;32.5
Age: from 55 to 64 years old;Between 1 and 3 months ago;21.7
Age: from 55 to 64 years old;Between 3 months and 1 year ago;29.1
Age: from 55 to 64 years old;More than 1 year ago;16.7
Age: from 65 to 74 years old;Total number of persons who have purchased through Internet at some point;74,970
Age: from 65 to 74 years old;In the last month;42.4
Age: from 65 to 74 years old;Between 1 and 3 months ago;8.9
Age: from 65 to 74 years old;Between 3 months and 1 year ago;35.2
Age: from 65 to 74 years old;More than 1 year ago;13.5
Habitat: More than 100,000 inhabitants and provincial capitals;Total number of persons who have purchased through Internet at some point;4,047,214
Habitat: More than 100,000 inhabitants and provincial capitals;In the last month;36.1
Habitat: More than 100,000 inhabitants and provincial capitals;Between 1 and 3 months ago;22.5
Habitat: More than 100,000 inhabitants and provincial capitals;Between 3 months and 1 year ago;26.8
Habitat: More than 100,000 inhabitants and provincial capitals;More than 1 year ago;14.7
Habitat: 50,000 to 100,000 inhabitants;Total number of persons who have purchased through Internet at some point;806,073
Habitat: 50,000 to 100,000 inhabitants;In the last month;32.0
Habitat: 50,000 to 100,000 inhabitants;Between 1 and 3 months ago;23.0
Habitat: 50,000 to 100,000 inhabitants;Between 3 months and 1 year ago;27.8
Habitat: 50,000 to 100,000 inhabitants;More than 1 year ago;17.3
Habitat: 20,000 to 50,000 inhabitants;Total number of persons who have purchased through Internet at some point;1,109,976
Habitat: 20,000 to 50,000 inhabitants;In the last month;30.9
Habitat: 20,000 to 50,000 inhabitants;Between 1 and 3 months ago;23.7
Habitat: 20,000 to 50,000 inhabitants;Between 3 months and 1 year ago;25.4
Habitat: 20,000 to 50,000 inhabitants;More than 1 year ago;20.0
Habitat: 10,000 to 20,000 inhabitants;Total number of persons who have purchased through Internet at some point;856,535
Habitat: 10,000 to 20,000 inhabitants;In the last month;34.0
Habitat: 10,000 to 20,000 inhabitants;Between 1 and 3 months ago;20.5
Habitat: 10,000 to 20,000 inhabitants;Between 3 months and 1 year ago;29.3
Habitat: 10,000 to 20,000 inhabitants;More than 1 year ago;16.2
Habitat: Fewer than 10,000 inhabitants;Total number of persons who have purchased through Internet at some point;1,269,312
Habitat: Fewer than 10,000 inhabitants;In the last month;30.8
Habitat: Fewer than 10,000 inhabitants;Between 1 and 3 months ago;23.4
Habitat: Fewer than 10,000 inhabitants;Between 3 months and 1 year ago;26.7
Habitat: Fewer than 10,000 inhabitants;More than 1 year ago;19.1
Household size: 1 member households;Total number of persons who have purchased through Internet at some point;395,564
Household size: 1 member households;In the last month;36.8
Household size: 1 member households;Between 1 and 3 months ago;19.6
Household size: 1 member households;Between 3 months and 1 year ago;26.6
Household size: 1 member households;More than 1 year ago;17.0
Household size: Households with 2 members;Total number of persons who have purchased through Internet at some point;1,605,944
Household size: Households with 2 members;In the last month;37.5
Household size: Households with 2 members;Between 1 and 3 months ago;23.1
Household size: Households with 2 members;Between 3 months and 1 year ago;26.2
Household size: Households with 2 members;More than 1 year ago;13.3
Household size: Households with 3 members;Total number of persons who have purchased through Internet at some point;2,329,410
Household size: Households with 3 members;In the last month;35.3
Household size: Households with 3 members;Between 1 and 3 months ago;22.4
Household size: Households with 3 members;Between 3 months and 1 year ago;24.6
Household size: Households with 3 members;More than 1 year ago;17.7
Household size: Households with 4 members;Total number of persons who have purchased through Internet at some point;2,738,193
Household size: Households with 4 members;In the last month;31.8
Household size: Households with 4 members;Between 1 and 3 months ago;23.1
Household size: Households with 4 members;Between 3 months and 1 year ago;28.6
Household size: Households with 4 members;More than 1 year ago;16.5
Household size: Households with 5 members or more;Total number of persons who have purchased through Internet at some point;1,020,000
Household size: Households with 5 members or more;In the last month;29.7
Household size: Households with 5 members or more;Between 1 and 3 months ago;22.4
Household size: Households with 5 members or more;Between 3 months and 1 year ago;29.1
Household size: Households with 5 members or more;More than 1 year ago;18.8
Spanish Nationality;Total number of persons who have purchased through Internet at some point;7,691,425
Spanish Nationality;In the last month;34.3
Spanish Nationality;Between 1 and 3 months ago;23.0
Spanish Nationality;Between 3 months and 1 year ago;26.3
Spanish Nationality;More than 1 year ago;16.4
Foreign Nationality;Total number of persons who have purchased through Internet at some point;397,686
Foreign Nationality;In the last month;26.4
Foreign Nationality;Between 1 and 3 months ago;15.8
Foreign Nationality;Between 3 months and 1 year ago;39.0
Foreign Nationality;More than 1 year ago;18.7