Demographic characteristics;Type of product;Total
Total Persons;Total Persons;34,939,067
Total Persons;Persons who use mobile telephone;92.3
Total Persons;Persons that have used a computer at least once;72.7
Total Persons;Persons that have used the Internet at least once;68.1
Total Persons;Persons that have purchased via the Internet at least once;28.6
Sex: Males;Total Persons;17,512,226
Sex: Males;Persons who use mobile telephone;92.4
Sex: Males;Persons that have used a computer at least once;75.1
Sex: Males;Persons that have used the Internet at least once;70.9
Sex: Males;Persons that have purchased via the Internet at least once;32.4
Sex: Females;Total Persons;17,426,841
Sex: Females;Persons who use mobile telephone;92.2
Sex: Females;Persons that have used a computer at least once;70.3
Sex: Females;Persons that have used the Internet at least once;65.3
Sex: Females;Persons that have purchased via the Internet at least once;24.8
Age: 16 to 24 years old;Total Persons;4,480,791
Age: 16 to 24 years old;Persons who use mobile telephone;97.8
Age: 16 to 24 years old;Persons that have used a computer at least once;97.0
Age: 16 to 24 years old;Persons that have used the Internet at least once;96.0
Age: 16 to 24 years old;Persons that have purchased via the Internet at least once;35.8
Age: 25 to 34 years old;Total Persons;7,371,159
Age: 25 to 34 years old;Persons who use mobile telephone;98.1
Age: 25 to 34 years old;Persons that have used a computer at least once;91.4
Age: 25 to 34 years old;Persons that have used the Internet at least once;88.2
Age: 25 to 34 years old;Persons that have purchased via the Internet at least once;43.8
Age: 35 to 44 years old;Total Persons;7,751,982
Age: 35 to 44 years old;Persons who use mobile telephone;97.5
Age: 35 to 44 years old;Persons that have used a computer at least once;84.6
Age: 35 to 44 years old;Persons that have used the Internet at least once;80.2
Age: 35 to 44 years old;Persons that have purchased via the Internet at least once;35.8
Age: 45 to 54 years old;Total Persons;6,537,602
Age: 45 to 54 years old;Persons who use mobile telephone;93.9
Age: 45 to 54 years old;Persons that have used a computer at least once;70.1
Age: 45 to 54 years old;Persons that have used the Internet at least once;64.3
Age: 45 to 54 years old;Persons that have purchased via the Internet at least once;24.3
Age: 55 to 64 years old;Total Persons;5,010,804
Age: 55 to 64 years old;Persons who use mobile telephone;86.7
Age: 55 to 64 years old;Persons that have used a computer at least once;46.3
Age: 55 to 64 years old;Persons that have used the Internet at least once;38.6
Age: 55 to 64 years old;Persons that have purchased via the Internet at least once;12.4
Age: 65 to 74 years old;Total Persons;3,786,729
Age: 65 to 74 years old;Persons who use mobile telephone;68.5
Age: 65 to 74 years old;Persons that have used a computer at least once;22.9
Age: 65 to 74 years old;Persons that have used the Internet at least once;16.7
Age: 65 to 74 years old;Persons that have purchased via the Internet at least once;4.8
Habitat: More than 100,000 inhabitants and provincial capitals;Total Persons;14,508,191
Habitat: More than 100,000 inhabitants and provincial capitals;Persons who use mobile telephone;93.4
Habitat: More than 100,000 inhabitants and provincial capitals;Persons that have used a computer at least once;78.0
Habitat: More than 100,000 inhabitants and provincial capitals;Persons that have used the Internet at least once;73.9
Habitat: More than 100,000 inhabitants and provincial capitals;Persons that have purchased via the Internet at least once;31.2
Habitat: 50,000 to 100,000 inhabitants;Total Persons;3,418,227
Habitat: 50,000 to 100,000 inhabitants;Persons who use mobile telephone;92.4
Habitat: 50,000 to 100,000 inhabitants;Persons that have used a computer at least once;73.0
Habitat: 50,000 to 100,000 inhabitants;Persons that have used the Internet at least once;69.2
Habitat: 50,000 to 100,000 inhabitants;Persons that have purchased via the Internet at least once;29.9
Habitat: 20,000 to 50,000 inhabitants;Total Persons;4,971,634
Habitat: 20,000 to 50,000 inhabitants;Persons who use mobile telephone;93.5
Habitat: 20,000 to 50,000 inhabitants;Persons that have used a computer at least once;73.4
Habitat: 20,000 to 50,000 inhabitants;Persons that have used the Internet at least once;69.2
Habitat: 20,000 to 50,000 inhabitants;Persons that have purchased via the Internet at least once;29.6
Habitat: 10,000 to 20,000 inhabitants;Total Persons;4,512,096
Habitat: 10,000 to 20,000 inhabitants;Persons who use mobile telephone;92.2
Habitat: 10,000 to 20,000 inhabitants;Persons that have used a computer at least once;70.0
Habitat: 10,000 to 20,000 inhabitants;Persons that have used the Internet at least once;64.4
Habitat: 10,000 to 20,000 inhabitants;Persons that have purchased via the Internet at least once;28.4
Habitat: Less than 10,000 inhabitants;Total Persons;7,528,919
Habitat: Less than 10,000 inhabitants;Persons who use mobile telephone;89.5
Habitat: Less than 10,000 inhabitants;Persons that have used a computer at least once;63.5
Habitat: Less than 10,000 inhabitants;Persons that have used the Internet at least once;58.0
Habitat: Less than 10,000 inhabitants;Persons that have purchased via the Internet at least once;22.4
Size of the household: Households with 1 member;Total Persons;1,940,692
Size of the household: Households with 1 member;Persons who use mobile telephone;86.9
Size of the household: Households with 1 member;Persons that have used a computer at least once;61.1
Size of the household: Households with 1 member;Persons that have used the Internet at least once;54.9
Size of the household: Households with 1 member;Persons that have purchased via the Internet at least once;26.2
Size of the household: Households with 2 members;Total Persons;7,959,874
Size of the household: Households with 2 members;Persons who use mobile telephone;87.1
Size of the household: Households with 2 members;Persons that have used a computer at least once;60.6
Size of the household: Households with 2 members;Persons that have used the Internet at least once;55.3
Size of the household: Households with 2 members;Persons that have purchased via the Internet at least once;24.4
Size of the household: Households with 3 members;Total Persons;9,961,533
Size of the household: Households with 3 members;Persons who use mobile telephone;93.2
Size of the household: Households with 3 members;Persons that have used a computer at least once;74.1
Size of the household: Households with 3 members;Persons that have used the Internet at least once;69.3
Size of the household: Households with 3 members;Persons that have purchased via the Internet at least once;29.9
Size of the household: Households with 4 members;Total Persons;10,645,516
Size of the household: Households with 4 members;Persons who use mobile telephone;96.2
Size of the household: Households with 4 members;Persons that have used a computer at least once;82.3
Size of the household: Households with 4 members;Persons that have used the Internet at least once;78.7
Size of the household: Households with 4 members;Persons that have purchased via the Internet at least once;32.2
Size of the household: Households with 5 or more memberss;Total Persons;4,431,452
Size of the household: Households with 5 or more memberss;Persons who use mobile telephone;92.5
Size of the household: Households with 5 or more memberss;Persons that have used a computer at least once;73.3
Size of the household: Households with 5 or more memberss;Persons that have used the Internet at least once;68.9
Size of the household: Households with 5 or more memberss;Persons that have purchased via the Internet at least once;25.8
Nationality: Spanish;Total Persons;30,436,890
Nationality: Spanish;Persons who use mobile telephone;91.6
Nationality: Spanish;Persons that have used a computer at least once;72.1
Nationality: Spanish;Persons that have used the Internet at least once;67.3
Nationality: Spanish;Persons that have purchased via the Internet at least once;29.4
Nationality: Foreign;Total Persons;4,502,177
Nationality: Foreign;Persons who use mobile telephone;97.3
Nationality: Foreign;Persons that have used a computer at least once;76.8
Nationality: Foreign;Persons that have used the Internet at least once;73.5
Nationality: Foreign;Persons that have purchased via the Internet at least once;23.1