Social Media

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    D.13 % of enterprises that use Social Media (1) D.13.A % of enterprises that use Social Media networks (Facebook, LinkedIn, Tuenti, Google+, Xing, Viadeo, Yammer, ...) (2) D.13.B % of enterprises that use company blogs or microblogs (Twitter,...) (2) D.13.C % of enterprises that use websites that share multimedia content (Youtube, Flickr, SlideShare, Instagram, Snapchat, Pinterest,...) (2) D.14.A % of enterprises that use Social Media to develop the image of the company or market products (2) D.14.B % of enterprises that use Social Media to receive or send customer opinions, reviews or questions (2) D.14.C % of enterprises that use Social Media to involve customers in the development or innovation of goods or services (2) D.14.D % of enterprises that use Social Media to collaborate with business partners or other organizations (2) D.14.E % of enterprises that use Social Media for personnel selection (2) D.14.F % of enterprises that use Social Media to exchange points of view, opinions or knowledge within the company (2)

    Selected:10

    Total:10
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• Notes
  • 1) The codes at the beginning of each literal refer to the corresponding question of the questionnaire or the section from which they are taken
    2) Main variables: 
    3) (1) Percentage of total of enterprises with an Internet connection
    4) (2) Percentage of total enterprises that use social media

• Source:National Statistics Institute